After a little bit of browsing on John Nack's blog, I came across something that interested me. Old Spice had done a promotion for their product and released a video called muscle music. Not only is it humerus, but if you stick to the end of the video, you're granted to the ability to make your own song. In all, I thought this whole campaign and video was very creative and interactive.
Old Spice Muscle Music from Terry Crews on Vimeo.
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